Pillar

Ecommerce Utilities

Utilities purpose-built for ecommerce operators: UTM builders, QR codes, product feed validation, Shopify CSV checks, and SEO-safe filenames.

Free UTM Builder

Build clean, consistent UTM URLs for GA4 and every ad platform — with sensible naming defaults built-in.

Free QR Code Generator

Turn any URL into a crisp, print-ready QR code — PNG or SVG, custom colors, tunable error-correction. Runs entirely in your browser.

SEO Filename & Slug Cleaner

Paste messy titles or filenames — get clean, SEO-friendly slugs and image filenames back, batch-friendly.

Shopify CSV Validator

Drop in a Shopify product CSV. See every missing column, bad handle, and SEO gap before you import.

Meta & Google Product Feed Validator

Drop in a Meta or Google Merchant Center feed. See every missing field, bad URL, and duplicate id.

Creative Naming Convention Builder

Fill in brand, campaign, platform, ratio, audience — get a clean, consistent creative name every time.