Creative Studio

Free Video Aspect Ratio Converter

Convert any video between 16:9, 9:16, 1:1 and 4:5 — right in your browser. Powered by ffmpeg.wasm, nothing is uploaded.

One video, one ratio. Xeli generates every ratio × every SKU × every platform automatically.

Try Xeli

Drop a video to convert

MP4 or MOV · under 200MB recommended · runs in your browser

How to use Free Video Aspect Ratio Converter

  1. 1
    Upload your video

    MP4 or MOV, ideally under 200MB for browser processing.

  2. 2
    Choose the target ratio

    16:9, 9:16, 1:1, or 4:5 — with center crop or letterbox.

  3. 3
    Download

    The converted MP4 downloads directly to your machine.

Who this is for

  • Performance marketers reformatting UGC for Reels and Shorts
  • Agencies adapting one video for Meta, TikTok, and YouTube in one pass
  • Ecommerce brands turning landscape product videos into vertical Story/Reel formats

Frequently asked questions

What ratios are supported?

16:9, 9:16, 1:1, 4:5 — the standard ratios for YouTube, TikTok/Reels/Shorts, Meta Feed, and Instagram Portrait.

How does the crop work?

It center-crops and can add letterboxing if you prefer to preserve full content.

What's the max file size?

Because everything runs in your browser, we recommend videos under 200MB for smooth performance.

Xeli produces every aspect ratio, every language, and every platform version of your ad — from a single product feed.

Get early access